BE What Matters® is a transformative leadership movement driven by a powerful mission to create global communities of transformative leaders, entrepreneurs, and changemakers the solutions that our communities desperately need. We exists to inspire and empower the unapologetic leaders, the visionary entrepreneurs, and the fearless changemakers of the world, like you, to "Forget Labels and BE What Matters®". Whether you're at a workshop, a community event, or simply living your daily life, let our apparel be a reminder of the powerful community you're a part of and the impact you make. Who you are and how you show up matters! We want you to do it all with the perfect blend of DOPE STYLE, CONFIDENCE, and COMFORT!